Storytelling 101

After giving and listening to so many corporate presentations, this is some great advice for all of us.  It is easy to fall into the trap of just putting a lot of data on slides and calling it a presentation but we have to remember that others need to be engaged and want to hear what comes next.

We need to ask ourselves, “Why are we presenting?”  There has to be some added value to actually meeting with people in person instead of just sending them the slides to review.  Once you answer that question, then you become focused on what really matters. 



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Filed under Leadership, Marketing, Social Media, Strategy

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